Mystery Shopping Questionnaire Restaurant

Below you will find a sample questionnaire from an actual mystery shopping assignment. Open ended questions can be used but only to allow mystery shoppers to share observations in support of yes no responses. Companies that conduct mystery shopping for clients use questionnaires that utilize specific categories to conduct their investigations.

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Organizations that utilize mystery shoppers are those such as retail stores food markets banks and service organizations.

Mystery shopping questionnaire restaurant. A mystery shopper checklist is a tool used by secret shoppers to assess and record customer experience feedback. If the business is a restaurant is the set up of the establishment attractive. This sample restaurant mystery shopper checklist covers basic standards that restaurants aim to meet on a regular basis. This means you need to uncover even the smallest problems and opportunities to yield data bucket and analyze over time to reveal subtler issues and growing.

Designing an actionable mystery shopping survey. Tasks the restaurant questionnaire monitors. Please note that questionnaires vary from company to company. Some people are required to go alone while others are required to go with friends and or family.

3 areas to focus on in store. Mystery shoppers survey responses should be easily quantifiable. Sometimes there will be a lot of multiple choice questions to answer and some narrative to write about your visit. The majority of the requirements for a restaurant mystery shopper will be to observe customer service cleanliness of the facility and the quality of the food.

A hired shopper is used to go through the ordinary experiences that customers encounter. So you check the knowledge of the employee of the restaurant menu and also you will be able to indicate in your mystery shopper questionnaire if waiter told you about the acting promotions and offers of the restaurant. No general impressions feelings or assumptions just yes no one word or multiple choice answers. Restaurant mystery shopping is a specific type of mystery shopping that involves visiting specific restaurants for the company in question.

Knowledge of the restaurant menu when ordering ask the waiter about certain dishes or drinks of the menu. It is a method used by companies or organizations for internal or competitive market research purposes. The key for a restaurant mystery shopper is to make sure to follow all. Choose from over 1 200 secret mystery shopping companies.

While in the restaurant you may be asked to order food drinks or a combination of the two. Path to purchase questions. This questionnaire provides owners and operators with an example of the types of questions that would be useful during a mystery shop. Your mystery shopping survey questions should reflect the entire customer journey.

In the 3 years that the 10 year old company has systematically been mystery shopping the number of questions has been whittled down from a high of 200 to the current 60 which span a four page.